ENC Designs

Layout, packaging, logotype, pattern, illustration

Deliverables

-2 x 3.5 business card

-8.5 x 11 letter head

-9.5 x 4.5 envelope

-2 x 3.5 keycard

Kumo Hotels required a cohesive brand identity capturing calm, modern luxury within a compact hospitality experience. A minimal visual system was developed using soft forms, restrained typography, and an airy color palette to reflect comfort, efficiency, and tranquility. The resulting brand elevates the capsule hotel concept into a refined and memorable experience.